T.N. Dickinson’s Witch Hazel announced the launch of two new gentle, effective solutions for hemorrhoidal, rectal and vaginal discomfort—T.N. Dickinson’s Medicated Cooling Foam and T.N. Dickinson’s Medicated Cooling Pads—alongside the debut of the #TNCoolMomsClub Campaign, a social media initiative celebrating and supporting expecting and new moms who are navigating postpartum.

With hemorrhoids affecting more than 10 million Americans each year, T.N. Dickinson’s is delivering an effective, gentle and eco-conscious alternative that is as kind to the planet as it is to sensitive skin. Always made with 100% natural, clinical-grade witch hazel, both intimate care products provide consumers instant cooling relief for inflamed, burning, itching or irritated areas “down there.” 

T.N. Dickinson’s Medicated Cooling Pads are made with 100% natural, clinical-grade witch hazel and offer versatile uses while providing immediate soothing, gentle and safe relief for daily hemorrhoidal care, feminine hygiene and postpartum recovery and topical comfort after rectal or vaginal surgery.

Unlike many competitive products, the Medicated Cooling Pads are free from phenoxyethanol, which can be irritating, and are enriched with moisturizing aloe and glycerin for gentle relief and comfort. Like all T.N. Dickinson’s products, they are hypoallergenic, pH-balanced and free from parabens, dyes, fragrances, phthalates and sulfates—safe enough for even the most sensitive skin.

T.N. Dickinson’s Medicated Cooling Foam is a gentle, effective, convenient and eco-friendly choice that is a septic-safe wet wipe alternative. 

To mark the launch, T.N. Dickinson’s is introducing the #TNCoolMomsClub, an empowering campaign encouraging open, honest conversations about postpartum discomfort and recovery after childbirth. Through humor, relatability and shared experiences, the expecting and new mom influencers will spotlight the real, raw side of pregnancy and postpartum life—while showing how the Medicated Cooling Foam and Pads are the must-have essentials. The campaign’s goal is simple: to help moms feel seen, supported, and soothed, because caring for yourself is just as important as caring for your baby.

“Our mission has always been to provide families with natural, effective solutions they can trust,” says Bryan Jackowitz, president of Dickinson Brand Inc. “With the launch of our Medicated Cooling Foam, Medicated Cooling Pads, and the #TNCoolMomsClub Campaign, we’re not just bringing new products to market—we’re offering a safe space for new and expecting moms to be heard. We want moms to know they’re not alone in their postpartum journey, and how – even for their most delicate areas down there —there’s T.N. Dickinson’s for that.”